What is Dry Cleaning?

What is Dry Cleaning? Many of us send our clothes for a dry clean but are we even aware of what this process actually is? Dry cleaning is a process of washing a garment using a chemical solvent like Tetrachloroethene or Perchloroethylene. In this process the colour and texture is maintained better than conventional method

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INSPIRATIONAL WOMEN – SRIDEVI Sridevi was a versatile Indian actress – the female super star of Indian film industry. She worked across all the Southern Movie industries and gave hit movies in Hindi, Tamil, Telugu, Malayalam and Kannada. She was one of the highest paid actresses of the 1990’s. Sridevi was honoured with the Padma

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Chanderi Kurti


CHANDERI – FABRIC The Chanderi fabric has borrowed its name from the small town of Chanderi in Madhya Pradesh where traditional weavers practice the art of weaving silk and golden Zari in the traditional cotton yarn that results in the creation of the shimmering texture. This fabric can be classified into three types – Chanderi

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KALAMKARI Kalamkari is a traditional art form of India which is noted for its beautiful hand paintings on fabrics. The word ‘kalam’ means pen and ‘kari’ means work. The art of Kalamkari which saw its peak during the periods of the Mughals & Golconda Nizams involves both hand & block printing mainly done on cotton

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Ritu Kumar


INSPIRATIONAL WOMEN – RITU KUMAR “The Pride of India”, Ritu Kumar is one of India’s foremost designers. Ritu, who began her work with four hand-block printers and two tables in a small village near Calcutta 40 years ago, was the first woman to introduce the ‘boutique’ culture in India under the brand name Ritu’. One

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Kalamkaari- Art on Fabric

Kalamkaari prints have become quite common, and we see them everywhere, on sarees, blouses, Kurtis, upholstery etc. Kalamkaaris are actually fine examples of traditional Indian Art. What we wear usually are from the Machilipatnam area and consists mainly of handblock prints with intricate detailing by hand. The artistic form of it comes from Srikalahasti, where

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